Job Experience

Dassault Systèmes

Web Content Producer | Apr 2024 - Present

  • Collaborate cross-functionally and globally to align corporate web solutions with stakeholder goals.

  • Ensure consistency, quality, and UX best practices are followed for dozens of landing pages monthly.

  • Create and optimize web pages and SEO for internal marketing teams across using Drupal CMS.

  • Streaming content management processes with best practices and effective trial and error testing.

  • Collaborate with the localization and global content teams to ensure that pages will support multilingual versions.

  • Started the first company food drive that generated 100’s of pounds of food for low-income families.

Scout Digital

Web Designer | Oct 2023 - Apr 2024

  • Worked with a creative agency to provide various branded web designs and web templates various clients.

  • Worked with a creative agency to deliver branded, responsive web designs and templates to clients in a diverse range of industries.

  • Translated wireframes and prototypes into functional web pages using Figma and WordPress.

  • Collaborated with project managers, designers, and clients to create pixel-perfect user experiences.

Garden Remedies Inc.

Digital Experience Designer | Nov 2021 - May 2023

  • Responsible for the design and user experience of our CMS websites, e-commerce profiles, loyalty program and email/sms marketing.

  • Researched and executed condensing our CMS and digital communication programs into one that lead to increased conversion and open rates with reduced spending.

  • Management of website content, digital e-commerce menus and third party profiles presence to align with marketing initiatives and increase our SEO.

  • Developed compelling, data-driven product experiences and landing pages while following multiple brand design systems.

  • Discovers key trends within web analytical research to develop future content and design strategies.

  • Spearheaded the implementation and execution of our new CRM, email/sms, loyalty marketing program.

Springboard

UX/UI Design Bootcamp

• Completed a 700+ hour UX/UI design bootcamp that covered the full UX/UI design process and completed four projects including a real-world design project multiple case studies.

• Developed skills including Figma, Adobe XD, InVision, user research, usability testing, wireframing, prototyping, and low-to-high fidelity interfaces.

• Learned key methodologies including design thinking, user interface design, mobile design, psychology principles, the business of UX, collaborating with developers and stakeholders.

Alchemista

Marketing Design Coordinator | Mar 2019 - July 2020

  • Designed print marketing materials for events, including brochures, flyers, banners, and event collateral.

  • Overhauled the website by creating user-friendly web experiences that aligned with brand guidelines and effectively communicated key messages.

  • Implemented SEO optimization strategies to improve website visibility and organic search rankings, resulting in increased web traffic and higher conversion rates.

  • Managed and optimized Google Ad campaigns, conducting keyword research, creating engaging ad copies, monitoring campaign performance, and adjusting strategies to maximize ROI.

Colette Phillips Communications, Inc

Graphic Designer | Sept 2017 - Aug 2018

  • Designed brochures, posters, pamphlets, booklets and social media content for an established public relations and marketing communications firm

  • Assisted in marketing, event planning and worked the events for a premier networking event company focused on diversity and inclusion in the workspace

  • Collaborated closely with CEO, Colette Phillips, to ensure the best content for our clients 

Trade Hounds

Marketing / Graphic Design Internship | 2017

  • Designed the new logo, along with other graphics during a rebranding period.

  • Designed digital media and wrote content for our social media pages (Facebook, Instagram, LinkedIn)

  • Gained valuable experience working in a start-up company environment